Aeronautical Telecommunications Limited

Kool 97 FM

Address

Kingston
978 3974
web page

Description

In 1999, Aeronautical Telecommunications Limited (AEROTEL) was granted a license to broadcast flight information which was conducted from its office in Montego Bay. Later, permission was granted to operate a commercial radio. Under the terms of the license, Kool 97 FM focuses on music, with special features depicting aspects of Jamaica’s culture. For the convenience of travelers, flight schedules are broadcast at the top of the hour. The station also broadcast news, sports, weather as well as relevant information pertaining to activities taking place at Jamaica’s International Airports. Kool 97 FM has carved out a niche market in the Jamaican media landscape since hitting the airwaves in November 2001. The radio station programmes adult contemporary music, 45% of which is Reggae music. The targeted audience consists primarily of persons who are 25 years and over. This group has diverse lifestyle preferences but finds consensus on one issue - Music, that is melodic and familiar, the kind they grew up with and the kind that is missing across the stretch of Jamaican bandwidth. With the recent addition of newscasts, Kool 97 FM has created a balance. Listeners are now served the best of music and news content. In addition, the station is continuing to develop music programmes and special features which cover a wide range of subject matters to appeal to advertisers and listeners. In keeping with the mandate of the Broadcast license, Kool FM hosts several island tours to highlight activities in local tourism, the most recent being the Kool Adventure Tour and Peak Party on August 12 – 13, 2006. Source: www.koo197fm.com



Last update
2011-09-19 13:28:50.404947

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